Category Archives for "Blog"

Using Personas In Marketing

Having been a longtime fan of both Ralph Wilson and Bryan Eisenberg, it is a pleasure to share this video. When you have identified your customer, it is so much easier for them to relate to you with the right persona. Dr. Ralph Wilson is a SEO expert; visit his site Web Marketing Today. Bryan […]

More

How to Use Local Search For Your Business

The buzz is about getting and using Monterey local search to grow your business.  Statistics show that local search is growing in a big way, and furthermore, most people are buying products within 50 miles of home. The problem with ‘local’ search portals and sites is the fact that most are not local at all.  […]

More

2 20 Online Coupon Sites

Online spending continues to be healthy; even more robust is coupon-clipping.  Latest statistics state online coupon use is up well over 30%. Local businesses could do the same and capture a market share by…sharing some savings.  As a client remarked last week “A discount is better than no business at all.” Not so new I […]

More

1 Free Blogging Software

Blog Monitor   Have you ever wondered how pro bloggers keep up with all the information flying around in their market niches? I’ve always thought the task of grabbing constant, up to date market intel was a pain. At the same time, I know what it means to know everything your market is talking about, […]

More

Why Learn Anything?

    After watching a video for the third time, it makes sense to share it.  It keeps asking "Did you know?" …and no, I didn’t. Please leave a comment about this;   curious as to what disturbs or intrigues you the most.

More

Are You Supporting Local Business?

NikaBleu Marketing is 100% behind local businesses.  In fact, everyone I know who lives in the Monterey Bay says the same thing. But what do we do?  Buy groceries at Troia’s Market or Monte Vista Market, or opt for Safeway?  Order iTunes online…or stop by Do Re Mi in Carmel? The competition is fierce.  There […]

More

How To Dial A Human Being

Dial A Human.  What a concept.  It stayed in my mind after trying to reach an employee at the Monterey Aquarium:    It went something like "Thank you for calling the Monterey Bay Aquarium.  Para Espanol, a-lot-of-Spanish-words-‘uno’.  If you want to talk to someone at the Aquarium and you know their name, press 2 to […]

More

Remembering Jonathan

Approaching the 4th Annual Fun Run in Carol Stream IL.  Hard to believe it’s been 3 years since we lost Jonathan.  Some days I just don’t go there, and others…like it just happened. I feel compelled to share these links: My brother’s non-profit, PATT. A Squidoo lens about Jon.  A vote there for the lens […]

More
Google Analytics Alternative