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New Google Keyword Search Tool

August 1, 2008 by User ImageKim 

Google’s new keyword search tool has been so impressive; it’s the first program I use for research.  It alsmost feels like cheating, and as I’m humming along I can’t help wondering why it is free…5839 New Google Keyword Search Tool

Tips:

  • Use very short 1-2 word phrases
  • Use the website content option on competitors’ websites to see what keywords they may be using
  • Try searches with and without the synonym checker
  • Make a list of negative keywords (keywords you do not want to include; for example, if you are selling posters, you probably do not want to market to users searching for a “free poster”
  • Use the language/location options to your advantage.  For example, in the USA there are different words used for the same thing; “Pop”, “Soda”, “Cola”, and “Soft Drink”.
  • You will see keywords that get a fair number of searches with little advertising being done on them.  Cha-ching!
  • Use the content checker on your own page; you may be encouraged by the results or want to make some changes.
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