What is SEO? How will it help me? Search Engine Optimization is the process used to make the content on your web page have relevance to what users online are searching for and uses analytics studies. Analytics evaluate the data that monitors the activity on your pages. Days and weeks after your pages have been initially optimized, studies that result in specialized reports are produced. These include: how visitors entered the site (referral sites); which pages are most often used as entrance pages, which are mostly exit pages; how long visitors spend on each page, what words were entered into the browser window (search terms, keywords, etc.), what part of the world visitors...