July 2008

Videos are an excellent way to brand your business, and they have never been easier to make.  YouTube is still the largest and has a lot of tutorials to help you get started.  There are other sites that are more organized, however, so don’t forget to explore your options. First, use the recommended formats: Video [...]

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Green Initiatives and sustainability issues are things you read about every day. As a business owner, how does this affect you? What is expected of you?

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There are legitimate reasons for busy professionals to take some time for Twitter.

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Okay, by now it’s been (quick cut to vision of Lewis Black)…SLAMMED! into your head that you have to have to have to have a domain name with your money making keyword in it.

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Reciprocal links have mixed reviews; one-way back links are great of course, coming from a respected site, but there are times trading a link with a site in the same category as your own is fine.  As long is it isn’t the only type of link you have. You will get emails from time to [...]

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With the proliferation of social networking sites (any number posted here will be outdated by tomorrow; there are hundreds now),  business owners may very well feel stymied on where to begin.  A blog, which is basically sharing with your visitors a more personal side of you and your company, seems manageable but a little time [...]

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Widgets, which were almost unexplainable to me last year, are now part of my everyday life online. Kind of like wondering why you would ever need a cell phone, about 20 years ago…unthinkable now.

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ICANN is the Internet Corporation for Assigned Names and Numbers. The folks who OK URL extensions:  .com, .uk, .mobi, etc. INCANN announced a big change in policy at their June meeting in Paris. Within the next several months extensions will be like vanity plates; any extension that is at least 3 letters will be allowed.  [...]

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Virtually unheard of a few short years ago, now blended, or universal, search results are now returning images as well; Google estimates are around 15% and growing

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How Much Time Does it Take to Get Noticed? When your business is online, you have just a few seconds before someone decides they are not seeing what they want and keep surfing…away from your page. One customer at a time.  Yawn… A well-crafted press release, on the other hand, can put your business in [...]

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