“What Is “Social Marketing”…
??? I don’t have time for MySpace and all that nonsesnse.” Ever heard this? (Ever said it?)
If you think about the power of people, you know word of mouth beats anything else…if you trust someone’s opinion, you will see a movie they recommended, eat at a restaurant they raved about, …you get the picture. So, how does this work with social marketing? Think of social marketing as word of mouth on steroids. A reputation that may have taken years to establish can literally “leap” to the forefront with the right message and credibility.
Twitter is currently dominating social networking. The tipping point is 1000 followers; with that many people listening to you things start to happen; connections, respect, and an authority presence.